We Know You've Heard of Protein Bars, But Have You Heard of CHICKEN Protein Bars?

I’ve asked my coworkers to eat some pretty weird different stuff. There was that time with the cricket bars (some of my colleagues still haven’t forgiven me), and then we can’t forget the astronaut food, aka Soylent. We see a lot of crazy new health foods come through the office at POPSUGAR Fitness, so you think I’d be unfazed when a box full of chicken bars showed up on my desk. I wasn’t.

Primal Bars from Caveman Foods say they will “change the way you think about traditional protein bars.” That claim holds some truth; after all, they’re pretty darn unconventional.

To be perfectly honest, I was more than a little apprehensive. I wasn’t quite ready to try vacuum packed chicken bars . . . it’s definitely outside my comfort zone. However, when our Smart Living editor Hilary excitedly bit into one with zero hesitation, exclaiming “this is delicious!” I had a feeling we were in the presence of a new popular health food trend.

The only thing left to do was to put the Primal Bars to a taste test — and the results were strikingly positive. Our coworkers who tried the bars really liked if not outright loved them. A couple people were a bit put off by the texture, which made sense; it’s dehydrated meat — not something you’re used to in a protein bar. But overall, the flavor won the testers over, and many said it would be their new jerky replacement, which makes sense. While it’s marketed as a protein bar, the ingredient list is strikingly similar to what you’d expect in a jerky, made primarily from chicken meat, spices, and honey. With 18 grams of protein and very low sugar, it seems like a great choice. Here are some highlights from the reviews:

• “Better than turkey jerky.”
• “Would buy this ASAP, great texture.”
• “Smooth, filling, nice kick to it.”
• “Better than jerky, but similar in taste and texture.”
• “I would def eat them. Jalapeño would help prevent you from eating more than one.”
• “Liked the kick.”